MacCentric Solutions is an Apple-certified Macintosh consultancy & systems integrator serving the San Francisco Bay Area.
MacCentric Solutions is an Apple-certified Macintosh consultancy and systems integrator serving the San Francisco Bay Area since 1998. What’s a systems integrator? It’s the number you call when wrangling your computers is the last thing your company wants to do.
We’ve provided Macintosh support for over 100 Bay Area clients, including print, web, and 3D design firms, architects, consultants, financial service providers, non-profits, schools, are ready to help you. Whether it’s drafting a technology plan, caretaking your Mac servers, or fixing your workstation bugs, we have the skills to figure out which ones you need.
To prove it, we’ll put our money where our mouths are and give you an initial consultation for free. If rebooting the thing still doesn’t work, call now!
MacCentric Solutions is a member of the Better Business Bureau, and upholds the Bureau’s standards of fairness, honesty, and professionalism.
Noam Birnbaum, MacCentric’s El Presidente and all-around nice guy, is the firm’s founding Partner. He has helped hundreds of companies and thousands of users get a smidgen closer to their goals through the use of technology, focusing on the integration of Apple technologies since 1993. Noam is an Apple Certified Technology Coordinator, and has a BA from Oberlin College, and a MA and a MFA in from the New College of California. He has taught classes in literature and history, was part of a stand-up comedy troupe, and has too many unfinished book manuscripts sitting on his hard drive to talk about. Actually, if he can’t make jokes about it, he’d rather change the subject entirely.
Steve Favarger, MacCentric Solutions’ newest Partner, is a transplanted surly new Englander, which makes him an excellent surly systems administrator. Educated at Northwestern University and at taxpayers’ expense at Southern Connecticut State university, he does what many liberal arts degrees do: computer systems integration. There is a connection. He has been in the consulting field since 1994, sporting his managerial ponytail all the while, installing cross platform infrastructures for clients all over the U.S. Having run a firm during the Internet bubble in Boston, then taking the show on the road to Los Angeles, he now enjoys the balmy climes of the Island City of Alameda.
Nicole Tatem, our Ringmaster extraordinaire, comes to us with her BA in Radio, Film and Television Production and a minor in Photography from University of North Texas, and an AA in Visual Communications from Fashion Institute of Design and Merchandising. She has worked in the videogame industry, which makes beating her at anything nearly impossible, and has designed gorgeous decorative glass windows, which has nothing to do with the IT world, to which we say, “Brava!”
Nicole enjoys spear-fishing giant Antarctic squid in her spare time. While riding a motorcycle. And singing portions of La Boheme.

Avrille Birnbaum, MacCentric’s copy-writer, part-time HR person and co-conspirator to El Presidente, came to work with Noam, Nicole, Brandon and Rick since she has the right amount of OCD for the job. Avrille is not certified in anything having to do with technology and uncontrollably blanches at the thought.
Avrille has earned a BA from The Evergreen State College, a MFA in Creative Writing from Sarah Lawrence College, a MA in Psychology from New College of California, and is finishing her doctoral work in Psychology with the Wright Institute.
In her spare time, Avrille hangs out with her husband, their four cats, and an evil collection of bright socks. When she is not doing that, she can be found writing silly business such as these bios and laughing uncontrollably at all of the things that she must edit out it the name of good taste.